Kaia Birch writes about the mechanics of high-stakes personal decisions. Her work draws on behavioural science research into how people get stuck between viable options and what moves decisions forward when more reflection and research stop helping.
You know your four-letter type and your top five strengths. You may have got there through a coach, or on your own at midnight with a coffee you should not be drinking and a browser tab you will not admit to anyone. Either way, you have a file somewhere,
Career Change
Someone in your life has said it to you recently. A friend over coffee, a partner who has watched you circle the same question for months, maybe a therapist trying to shake you out of a holding pattern. The advice sounded like this: stop overthinking it. Just try something. You&
Career Decisions
The fear of choosing the wrong career keeps you weighing options for months. The question has no answer, and the holding pattern has a real cost.
Career Change
You've drawn the line down the middle of the page. Left column, right column. You've been thorough about it — listing everything you can think of for each option, trying to capture every angle. Maybe you've done this on paper, maybe in a spreadsheet, maybe
Career Change
You've done the work. You've researched directions, talked to people, thought seriously about what you want. You've arrived at a shortlist: three options, maybe four, maybe five that won't quite die. And now you're supposed to pick one. So you
Career Change
You've been thinking about a career change for a while now. Months, probably. Maybe longer. You've bookmarked courses you haven't started, saved job descriptions you're not sure you'd actually apply for, and researched industries at eleven o'clock at